The work that never makes it onto the to-do list.
The missed call, the quote you meant to send, the invoice nobody chased, the post you didn't write. Here is everything a Tidara assistant can carry — by text, in your own words, on a machine that belongs to your business.
No software to roll out · Works by text · Your business stays yours
Your whole operation, run by text and one dashboard.
For businesses that want more than an assistant: your team texts it to schedule, quote and log work; the office approves everything from a live dashboard; your calendar and accounting stay in sync.
Scheduling, tasks, quotes, work orders and invoices by text.
Approvals queue, schedule, receivables and a billing audit.
Estimates, invoices and payments flow in, pricing locked.
Every job scheduled and completed, from chat or dashboard.
Measurements, lookups, instant quotes, built for your trade.
One assistant, just for you
A one-on-one assistant in your text messages that works your whole day — the owner-operator's version.
An assistant the whole crew can message
The same thing, opened up to field staff, office and new hires — each of them getting answers from your business, not the internet.
The jobs that eat the evening.
None of it is hard. All of it is relentless. Every assistant is built to order, so you take what's useful and leave the rest.
Calls, leads and enquiries
- Texts back every missed call within a minute, day or night
- Asks the questions you'd ask, so the lead arrives already qualified
- Answers enquiries from your website, email and socials in one place
- Books the visit or the call against your real calendar
- Hands you one end-of-day list of everything that came in
- Follows up the ones that went quiet, and tells you when to stop
Quotes, invoices and getting paid
- Voice-note the scope and measurements — a drafted quote comes back
- Prices it off your own past jobs, not a generic template
- On your letterhead, in your wording, waiting for your approval
- Turns the accepted quote into the invoice without re-typing it
- Chases what's overdue, in the tone that suits that customer
- Tells you who owes what, without you opening the accounts package
Marketing and staying visible
- Builds posts from the photos already on your phone
- Captions in your voice — you reply with a number to pick one
- Drafts replies to comments, DMs and the same five questions
- Asks happy customers for a review at the right moment
- Drafts a response to every review, good and bad, for your yes
- Keeps it going in the weeks you'd normally go quiet
Paperwork and field files
- Photograph a docket, receipt, spec or signed form — it reads and files it
- Renames it to the job and the date so it can be found again
- Puts it in the right project folder before the truck leaves site
- Finds it months later when you ask in plain words
- Tells you what's missing from a job file before the invoice goes out
- Flags a number or a date that doesn't look right
Scheduling and the day's moving parts
- Voice-note a change once; everyone hears the part that affects them
- Confirmations and reschedules handled by text against the live calendar
- Warns you about the clash and the travel time you didn't allow for
- Keeps renewals, certifications and expiries from creeping up
- Tells you what tomorrow needs before you go to bed
The team's answer desk — and a memory that doesn't reset
- Your crew messages it instead of interrupting your senior people
- Answers from your own playbooks, job history and spec sheets
- Says plainly when it doesn't know, rather than inventing something
- New hires get up to speed without waiting on someone's spare hour
- Ask in June what you quoted in March — it comes back with the date
- More useful in month six than it was on day one
And you can teach it new jobs — in plain words
This is the part people don't expect. You don't raise a change request and wait for somebody's next release. You tell it, in the same words you'd use with a new hire, and that's how it works from then on.
- "Never quote a weekend job without adding twenty percent."
- "Before I quote anyone, remind me what we charged them last time."
- "Write to suppliers formally. Write to regulars like a human being."
- It applies immediately, and it stays applied
- Change your mind later and just say so
- Ask what rules it's holding and it will tell you
- Every rule is yours alone — no competitor's assistant learns it
And your people talk to it however suits them
Nothing to roll out, log into or train anyone on. It's a thread in the app they already use — which is the only reason a busy crew actually uses it.
And the things it will never do.
A list of capabilities is only half the picture. These are the limits — built in, rather than promised.
- Send a quote, an invoice or a reply without your approval
- Look at any account or system you haven't pointed it at
- Listen to your calls — it has no ears, only what you send it
- Share your customer list, pricing or job history with anybody
- Become training data for someone else's AI
- Pretend to know something when it doesn't — it says so instead
It runs on a cadence.
You don't have to remember to use it. That's the point.
Jobs on, who's where, what's due — plus anything that came in overnight worth knowing about.
Missed calls answered, dockets filed, a voice note turned into a quote before you're off site.
What's coming, what slipped, and the handful of drafts waiting for a yes from you.
Overdue invoices, quotes gone cold, renewals coming up, the job file that's still missing a photo.
What that looks like on the ground.
Two to start with — or pick your line of work and see that one instead. You can also watch a whole week play out, message by message.
This is your business. It stays yours.
Your customer list, your pricing, your job history and your margins are the business. Handing them to an assistant is a real decision, and we built for that.
Nothing leaks out.
Your assistant runs on a server that belongs to you alone. Your customers, prices and job history aren't pooled with anyone else's — least of all a competitor's — and never become training data for someone else's AI.
Nothing reaches a customer — not a quote, not an invoice, not a reply — unless you read it and say yes.
- Your own server, not a shared one
- You choose what it can see
- Every action logged where you can check it
Nothing has to change.
No software to roll out, no system to migrate, no training day. It arrives in the messaging app your crew already uses and works from there.
And it learns the business. Your pricing, your wording, how you like a job written up. It's more useful in month six than it was on day one.
- Works by text — nothing new to learn
- Learns your voice, your prices, your process
- Delete any of it whenever you want
"Couldn't I just use ChatGPT?"
You could, and for drafting a one-off email you probably should. For running a business, four things get in the way.
Don't see your line of work?
Every agent is built from scratch anyway. Tell us what you do and you'll get a straight answer on whether this fits.
"The tide comes in every morning."